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  • How constraints breed creativity for Attica Media Group’s digital transformation

    Attica Media Group, a member of Mondadori Group, was founded in 1994. Today, it is one of the largest media companies in Greece, with a portfolio of brands, magazine titles, radio stations and digital properties. According to Dimitris Nikolakopoulos, digital CCO at Attica, the company’s transformational path has been anything but dull.

    Published 23 April 2018 Features
  • The difference between artificial intelligence and automation

    As the emergence of AI grows stronger, many have begun to conflate this technology with the previous wave of automation that has gone before it. Chris Boos, CEO and founder of Arago refutes this stance, and explains how publishers and other businesses are already practically applying artificial intelligence to their brands.

    Published 18 April 2018 Features
  • When advertising goes… DIS focus on alternative revenue streams

    With both the dream of monetising reach and the digital advertising model going up in smoke for publishers, several speakers at this year’s Digital Innovators’ Summit in Berlin turned their focus to alternative revenue streams. Apart from subscription models, ecommerce received special attention.

    Published 16 April 2018 Features
  • Muse: Robb Report's new brand targeting female readership

    Robb Report launched a new brand for women that carves out a niche in the luxury women’s sector. The media brand, called Muse, will be printed bi-annually and live online at MusebyRobbReport.com.

    Published 16 April 2018 Features
  • Privacy, the EU and the future of publishers

    In a world where politicians are trying to regulate an environment they don’t understand, current European Union eprivacy regulations will not only deprive publishers of income but deteriorate the user experience for internet users, warned Oliver von Wersch, founder and CEO of Vonwerschpartner Digital Strategies in Germany during the recent Digital Innovators’ Summit in Berlin. 

    Published 13 April 2018 Features
  • The Mr. Magazine™ interview: Entertainment Weekly proves weekly magazine brands can stand strong on all platforms

    “I don’t just consider myself editor-in-chief of a weekly magazine, but of an entire content organisation. I became editor-in-chief a little over three years ago, and I remember when I was growing up, I felt that Entertainment Weekly set the agenda for that particular week’s conversation, like this is what we need to be psyched about in entertainment. So, I really tried to move that thought process into the 21st century. And I really want to give readers something on the cover of this magazine and inside the magazine that they can’t get on the internet, that they can’t find on anyone’s social media feed, because of what our access allows.” Henry Goldblatt, EIC, Entertainment Weekly

    Published 12 April 2018 Features
  • How women's magazines innovate

    Innovation takes many forms. ForThe Netherlands's Libelle, innovation saved the 84-year-old brand as it encountered declining newsstand sales and subscriptions. For eleven of CNI's Vogues, innovative approaches to Instagram increased engagement and followers. For ALT.dk in Denmark, innovation meant turning Egmont Publishing's eight women's magazines into a one-stop digital destination for women. And, at Immediate Media's Olive magazine, innovation helped transform the small but mighty 15-year-old publication into a multi-platform brand. Each of these magazine media outlined their innovative approaches at the Digital Innovator’s Summit in Berlin.

    Published 11 April 2018 Features
  • Hearst’s global president of digital on the evolution of lifestyle brands online

    Global president of Hearst Digital Media, Troy Young, opened the Digital Innovators Summit (DIS) in Berlin recently, in a presentation that looked at the future of lifestyle brands and the Amazonification of media. We caught up with Troy at the show to get some key insights from inside the global media brand. 

    Published 09 April 2018 Features
  • How Future puts culture at the heart of growth

    With her passion for people and strong belief that engaged employees can re-energise an organisation, Claire MacLellan, MD for media services, people and culture at Future, headed up an initiative aiming to engage employees and receive feedback about how to embed the company’s values. The process kickstarted a programme focused on placing values and culture at the heart of Future’s growth. 

    Published 09 April 2018 Features
  • The Mr. Magazine™ interview: Seventeen, a brand that’s helping today’s teens change our world

     “They’re still getting a lot of information from a lot of places and when you’re talking about print in particular, we’re kind of tuning out the noise for them. And so they come to print to really get a more curated experience and to find out things that they may not be getting on social media or from their friends. We’re this big sister that’s there for them. The things that we cover in the magazine and online are sometimes similar and sometimes different. There are still things in the magazine that are there for them. And who doesn’t want to see themselves in print, let’s be honest. It’s very special.” - Joey Bartolomeo, executive editor, Seventeen magazine

    Published 05 April 2018 Features

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